FAQ · honest answers

Questions, answered straight.

The things owners ask before working with me: what I do, what it costs, what happens to your data, and whether you're locked in. If the answer is "it's not a fit," that's in here too.

What does Saulera actually do?

I work alongside owners of small businesses to find the back-office work that keeps pulling them away, and get it handled, so they get hours back each week for running the business. Some I fix with AI. Some need a better process and no AI at all. I build it, document it, and show you how it runs. Nothing goes out without your yes.

Is this for a business my size?

Yes. Owner-run businesses are who I work with: running on spreadsheets, Gmail and patience, where the same jobs come back to you every week. If there's one you'd like gone, it's probably a fit. If it isn't, I'll tell you.

How do we start?

With a free 30-minute intro call. If it looks like a fit, you fill in a ten-minute form, then we talk for forty-five minutes about where your week goes. Afterwards I write a short report: the jobs costing you the most time, which to fix first, and what each fix would give back. Then we go through it together, and you decide what happens next. The report is yours to keep either way.

How much does it cost?

Every price is agreed before anything starts. The first conversation is £650. The report is yours to keep either way, and if you carry on, the fee comes off whatever comes next: your first month or a build. Monthly is £650 a month for a business with fewer than ten people, or £1,000 a month for a team of ten or more. Larger builds start from £4,500, and a larger app build is £12,000.

What do I get each month?

Two sessions a month. Between them, I build. In each session I show you what's ready, you approve it, and I show you how to run it yourself. Every Friday you get one page: what got done, the hours it saved, anything that needed your approval, anything that went wrong, and what's next. Between sessions, email me and I reply by the next working day.

Am I locked in?

Nothing locks you in. Cancel any month and you keep everything I've built. It lives in your own accounts, with a plain runbook, so your team can run it without me. I document so you don't depend on me. That's the point.

Is there a free way to start?

Yes. Send me your website, or describe one job you do by hand, and I'll record a free 15-minute walkthrough of where I'd start. You don't need a call for it. Email [email protected] with the subject Walkthrough.

When is it Monthly, and when is it a larger build?

Most jobs fit inside the monthly sessions: replies drafted and waiting for you, a follow-up that goes once you've approved it, a report that builds itself. A larger build is for something the whole business will run on, like a custom tool or a system that joins up your software. I quote it after the first conversation. Every build is a fixed price, agreed before anything starts. A larger build runs four to sixteen weeks depending on scope, shipped in stages.

Why can't I just use ChatGPT?

You can, and many owners try. It stalls because nobody sits down to sort out the job first. It doesn't know your business, and nobody checks it on your real work before you rely on it. That's the part I do.

Why not pay monthly for an AI platform?

A platform charges you a few hundred pounds a month for the fix, and when you stop paying it switches off. When you work with me, what I build lives in your own accounts on the tools you already pay for, and if you cancel you keep all of it. If a monthly platform genuinely fits your job, I'll tell you so.

Will this replace my staff?

No. You and your team are in charge of everything. What goes is the re-keying, the chasing and the copy-paste, so everyone has more time for the work that needs them.

Is my data safe?

Yes. It's the first thing I design for. I work inside your own tools and accounts, I don't move data where it doesn't belong, and I build to UK and EU data rules (GDPR). I tell you what each part can see before it sees it.

What if it gets something wrong?

You'll know. Nothing that sends a message, spends money or deletes data happens without your approval. Mistakes show up in the Friday page, along with who gets alerted and how the change is undone.

Which AI model do you build on? Am I tied to one vendor?

None in particular, and no. Every system I build is LLM-agnostic: it can run on OpenAI or Anthropic on your own subscription, or on a local model if your data needs to stay in-house (we work out which in the first conversation), and it's designed so the model underneath can be swapped without rebuilding the system. If your data policy needs a specific vendor, a UK or EU region, or a model that never leaves your own infrastructure, the build follows your rules. You're never tied to one AI company's pricing or terms.

Isn't AI just hype? How is this different?

I don't pitch AI assistants I haven't used. I run my own business on one, every day. I build the thing, show it working, and hand it over. If AI won't actually help your job, I'll say so. Evidence first, honest answer either way.

Are you an AI agency or an AI consultancy?

Both terms get used for this work. Saulera is one person in East Grinstead, so I do the thinking and the building myself. A larger AI agency makes sense if you need a team on site every week. For someone who sits beside you, builds what you need, and still answers your email in six months, I'm the better fit.

Why you, and not a bigger agency?

Saulera is me. The person who takes your brief is the person who builds it and shows you how it runs. You won't get an account manager in the middle or a junior doing the real work. Twelve years building martech for global brands, now building for businesses your size.

What kinds of jobs do you take on?

The common ones: replies to enquiries drafted and waiting for you each morning, the quote that takes an evening, the invoice nobody chased, the report rebuilt every week, a text back to every missed call. But I start from your job, not a template. Tell me what eats your week and I'll tell you if I can get it handled, or whether it's not a fit.

Do I need a tech team, or to be technical myself?

No. I build for handover: plain runbook, your existing tools, your team. If you can use email and a spreadsheet, you can run what I build.

What if it breaks, or I need changes later?

While you're on Monthly, fixes and changes are part of the sessions. A larger build includes thirty days of support to settle it in. Everything ships documented, so your team can handle small things themselves, and you can ask me back for changes when you want them.

Do you have client case studies?

I'm early, and I say so. The systems on my site are built and running, not paid client engagements, and every one is open to a walkthrough. Two are written up as full case studies with numbers and sources: Fredis, the system I run my own business on, and Gerboni, a live shop with a customer-response assistant answering round the clock. That's why my first two clients get their monthly rate held for twelve months, in return for a written case study.

Where are you based, and which languages do you work in?

East Grinstead, West Sussex, working across Sussex, Surrey, Kent and London, and remotely. I work in English and Latvian, so Latvian businesses are welcome too.

Do you do AI automation for small businesses?

Yes, though I'd put it differently. I get the repetitive back-office jobs handled, like the quotes and chases that wait on you, so your time goes on running the business. Sometimes that's AI. Sometimes it's a better process and no AI at all. Nothing runs on its own on day one. First we do the job by hand together. Then I prepare it and you approve each result. Only after that does it draft on its own, with everything waiting for your yes. To see whether one of your jobs fits, book a free intro call at /talk.

Are you an AI consultant in East Grinstead?

Yes. I'm based in East Grinstead, West Sussex, and work with owner-run businesses across Sussex, Surrey, Kent and London, or remotely. I work alongside you to find the back-office work that keeps pulling you away, and get it handled, so you get hours back each week for running the business. It starts with a free 30-minute intro call. If it looks like a fit, the first conversation is £650, with a written report on what to fix first.

Still wondering if your job is a fit?

Book a free intro call